Labour has sharpened its attack on the coalition Government ahead of the 2026 General Election, with leader Chris Hipkins reviving one of the most famous questions in modern political history.
Speaking at Labour's election conference, Hipkins repeatedly challenged New Zealanders to consider whether life has improved since the coalition took office three years ago, focusing on the cost of living, healthcare, household bills and economic confidence.
Report by elocal
The speech marked Labour's clearest attempt yet to frame the election as a referendum on the Government's economic performance, while also outlining a modest package of apprenticeship incentives designed to boost employment in the trades.
Echoes Of Ronald Reagan
Newsroom commentator Sam Sachdeva notes the irony that Hipkins borrowed language reminiscent of former US President Ronald Reagan's successful 1980 campaign against Jimmy Carter.
Hipkins asked delegates:
"As we go to the polls this year, every Kiwi needs to ask themselves a simple question: are you better off than you were three years ago?"
He followed with a series of questions directed at voters:
- Is the weekly grocery bill any easier?
- Are power bills any lower?
- Is it easier to get a doctor's appointment?
- Are young New Zealanders choosing to stay and build their future here?
Delegates responded with repeated cries of "No", reinforcing Labour's argument that the coalition has failed to improve everyday life for many households.
Cost Of Living Takes Centre Stage
Throughout the conference, Labour speakers concentrated heavily on rising living costs and economic performance.
Hipkins argued the coalition had failed to deliver on key promises made during the 2023 election campaign, claiming the Government had pledged to strengthen the economy, reduce living costs and support business, but had instead overseen weak economic growth and increasing financial pressure on households.
Deputy Leader Carmel Sepuloni described Prime Minister Christopher Luxon as "out of touch", while Finance spokesperson Barbara Edmonds criticised what Labour characterised as a strategy of attempting to cut government spending as the primary path to economic growth.
Labour's Apprenticeship Policy

Labour leader Chris Hipkins leaves the stage after the party conference. Photo: Sam Sachdeva
Labour's principal policy announcement was an expansion of its Apprenticeship Boost programme.
Under the proposal:
- Employers would receive $500 per month for apprentices during their first two years, rather than one.
- Additional trades would become eligible.
- Labour says the policy would help rebuild skills following significant job losses within the construction sector.
The party estimates the programme would cost approximately $56.5 million annually.
National has questioned how Labour intends to fund both the apprenticeship expansion and wider election commitments, particularly the proposed restoration of the previous pay equity framework.
eLocal Analysis
Chris Hipkins has challenged New Zealanders to ask whether they are better off today than they were three years ago. It is a question every voter should consider, but it is equally valid to ask how many families are still living with the financial consequences of Labour's final two terms in government.
The unprecedented housing boom of 2020 and 2021 was followed by one of the largest property corrections in modern New Zealand history. For many homeowners, that meant hundreds of thousands of dollars in paper wealth disappeared, retirement plans were delayed, equity was eroded, and savings accumulated over many years were significantly reduced. While some losses remain unrealised unless a property is sold, the financial and psychological impact has been substantial for many households.
As voters weigh the competing claims of both major parties, the debate extends beyond today's cost-of-living pressures. It also includes the long-term consequences of decisions that contributed to the housing surge, rising inflation, aggressive interest rate increases and the economic adjustment that followed.
With the election approaching, New Zealanders will ultimately decide not only whether they are better off than they were three years ago, but which party offers the most credible pathway to restoring confidence, rebuilding household wealth and creating lasting economic stability.
Source
Original commentary: Sam Sachdeva
https://newsroom.co.nz/