From Pests To Products: Why New Zealand Should Build Industries Instead Of Dropping Poison



by Mykeljon Winckel


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New Zealand has always had a pest problem. Possums, rats, stoats and other introduced species damage native ecosystems, threaten bird life and create major management costs. Nobody seriously disputes that action is needed. The real question is not whether pests should be controlled.


The real question is whether New Zealand has become trapped in an expensive cycle of poisoning when it should be building industries instead.

Imagine taking tens of millions of dollars spent on aerial operations and redirecting a significant portion toward jobs, manufacturing, exports and regional development.

Instead of pests to poison, think Pests to Products.

Turning A Cost Into An Industry

Latest figures indicate significant spending continues across aerial pest-control operations.

Within OSPRI, approximately NZ$29 million is directed toward vector control operations including helicopter contracts, bait procurement and large-scale aerial activity.

DOC expenditure on multi-species animal control programmes is estimated at between NZ$40 million and over NZ$60 million annually.

Combined, that places spending approaching roughly NZ$89 million.

What if that money became seed capital for a national industry strategy?

What if instead of repeatedly funding destruction, we funded value creation?

Possums already demonstrate the opportunity.

New Zealand already has a high-value possum fibre and textile market estimated at around NZ$130 million annually through possum wool blends and associated products.

Our wider pet-food export industry already exceeds hundreds of millions of dollars annually and continues growing strongly across premium categories.

Possum meat itself is increasingly being marketed into premium pet-food sectors alongside venison and rabbit products.

The market already exists.

The infrastructure partly exists.

The international demand exists.

The question becomes:

Why aren't we expanding it aggressively?

Rural Jobs Instead Of Helicopter Passes

A true Pests to Products Policy could potentially create:

  • Regional collection networks
  • Trapping and harvesting businesses
  • Processing facilities
  • Textile manufacturing
  • Premium pet-food production
  • Export opportunities
  • Research and development
  • Secondary manufacturing industries

Instead of money leaving communities through one-off operations, value could remain circulating through local economies.

Rural New Zealand desperately needs productive employment opportunities.

Many communities already understand land management and pest control.

The skills are there.

The people are there.

The 1080 Debate Remains Deeply Divisive

The use of 1080 remains one of New Zealand's most emotionally charged environmental debates.

Critics point to concerns around accidental by-kill, risks to dogs and hunting animals, public perception issues and wider environmental questions.

Supporters argue that without aerial operations many native species would face severe threats from predators and that alternatives cannot currently achieve the same scale in difficult terrain. Major conservation organisations and government agencies continue to support its use as a necessary tool under current conditions. (EPA New Zealand)

Concerns are often raised about impacts on waterways and long-term human health.

However, some of the strongest claims frequently made online, including claims of proven irreversible fertility damage through public water contamination, remain disputed and are not established by current monitoring evidence. Existing monitoring programmes generally report very low or undetectable residues in drinking supplies after regulated operations. (wwf.org.nz)

That does not mean questions should stop being asked.

It does mean arguments become stronger when they rely on evidence rather than assumptions.

New Zealand Needs To Think Bigger

This conversation should not become a simple pro-1080 versus anti-1080 fight.

That misses the larger opportunity.

The larger opportunity is asking whether New Zealand can build a long-term economic strategy around managing pests in a way that creates wealth at the same time.

But there is another question that perhaps needs asking.

At what point does common sense get a seat at the table?

For decades we have increasingly been told to "follow the science." Science matters. It gives us data, models and understanding. But history also shows us that science is not static. It evolves. Scientific consensus has changed repeatedly over time as new evidence emerged and assumptions were challenged.

Science once endorsed ideas later proven wrong. Medical treatments, agricultural practices and environmental policies once considered settled later required major reversals.

That is not a criticism of science itself.

That is simply recognising that science works best when it remains open to questioning.

Common sense also matters.

When people see helicopters spreading poison into forests, when hunters worry about dogs, when communities raise questions around waterways and by-kill, and when New Zealand already has existing industries proving value can be extracted from pests, asking questions should not be treated as unreasonable.

The challenge is not choosing between science and common sense.

The challenge is ensuring they work together.

Because if we can protect native species, create jobs, strengthen regional economies and turn liabilities into productive assets at the same time, then perhaps the answer has been sitting in front of us all along.

Take a problem.

Build an industry around it.

Turn pests into products.

That sounds less like ideology and more like common sense.


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Mykeljon Winckel is the managing director and editor of elocal Magazine.

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